Education
Webinar Series
(NEW) Facebook Changes Are Good News for the Fundraising Industry: How You Can Profit From the Updates
Presented by Lynn Ruby, The Ruby Marketing Agency
Facebook’s announcements could be a terrific opportunity for your business. Some key features are receiving a major upgrade, and we believe it’s good news for the fundraising
industry.
Lynn gives you an overview of these updates, and ideas on how you can profit from each of them.
Business pages are not going away, but . . .
• Stories will be up front and center.
• Groups are getting a major overhaul. (This could be key for fundraising!)
• A new events tab will be introduced later this year.
• Facebook Messenger is getting enhancements to make it more personal and customized.
• A new layout, color, and design to the home page.
Bottom line, Facebook will be favoring businesses who are using stories, groups, and Messenger.
The Leader-Innovator and the Transition from Vertical to Horizontal Leadership
Presented by Paul Mahler, Industry veteran and member
This webinar is designed to help professionals develop their leadership abilities along with the practical skills they will need to innovate and move their company’s business forward more quickly and more profitably. It will provide practical examples you can use to judge such key leadership elements such as interpersonal savvy, emotional intelligence, critical thinking and practical leadership skills.
Is It Really Facebook Zero? And If So, What Should I Do About It?
Presented by Lynn Ruby, The Ruby Marketing Agency
Action steps business owners must take now to ensure Facebook is still wise marketing investment.
- What the changes really mean for small businesses
- Two things we know for sure.
- The 4-5 action steps to take immediately so you don’t get zonked when the changes take place.
- What else we might expect from Facebook in 2018.
Selling with Empathy
Presented by Brett Fagin, Meadow Farms
- Selling with empathy vs. sympathy
- The power of text messages over emails and phones calls
- Quick 4 step formula to creating the perfect 30-second elevator pitch.
Click for recording (includes audio).
*There were technical difficulties, the recording begins after the first slide.
Methods to Protect and Secure Your Business Data
Presented by John Miller, MSM Fundraising, LLC
Learn safety measures and good practices to protect your smartphones, computers, servers and other devices, so you can protect your privacy and business.
Create New Revenue Through Event-Based FundraiserS
Presented by Steve Peirce, 99Pledges
Learn how to expand your current offerings with the addition of event-based fundraisers.