Product Sales by Schools, Non-Profits Net Nearly $1.4 Billion
ATLANTA – Nearly $1.4 billion worth of field trips, athletic team uniforms, computer labs, playground equipment and other youth products, programs and services
are made possible each year through product fundraising programs, according to a new survey from the non-profit Association of Fund-Raising Distributors and Suppliers (AFRDS).
Schools, youth groups, youth leagues, scout organizations and similar groups all sell popular consumer items such as magazines, gift and food items, gift wrap and other products largely to family members and friends in order to afford important activities. Nearly 87 percent of fundraising sales are made by schools and school-related groups, according to the survey.
“Fundraising continues to provide a significant financial contribution to schools and youth groups, helping them improve the educational experience for millions of young people,” said Jon Krueger, executive director of AFRDS. “It’s important for volunteers and other fundraising organizers to work with their professional fundraising company to ensure programs are implemented for a specific purpose and with specific financial goals in mind.”
Other key survey findings included:
- 73 percent of school fundraising sales are made by elementary school parents, students and volunteers;
- Popular consumer items sold include food and gift items, candles, gift wrap and magazines;
- Product fundraising continues to be popular in all regions of the U.S.; and
- Fundraising companies donated $4.8 million worth of goods to charity last year.